{"id":15476,"date":"2022-06-02T13:12:41","date_gmt":"2022-06-02T13:12:41","guid":{"rendered":"http:\/\/sprint.ontwikkelsite.com\/?page_id=15476"},"modified":"2024-02-08T15:58:10","modified_gmt":"2024-02-08T15:58:10","slug":"agile-brandtracking","status":"publish","type":"page","link":"https:\/\/sprint-insights.com\/en\/solutions\/brand\/agile-brandtracking\/","title":{"rendered":"Agile Brandtracking"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"15476\" class=\"elementor elementor-15476 elementor-10664\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7932bb53 qodef-elementor-content-grid elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7932bb53\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1c938111\" data-id=\"1c938111\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2fabe2b7 elementor-widget__width-initial elementor-widget elementor-widget-deston_core_section_title\" data-id=\"2fabe2b7\" data-element_type=\"widget\" data-widget_type=\"deston_core_section_title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"qodef-shortcode qodef-m  qodef-section-title qodef-alignment--left  \">\n\t<div class=\"qodef-m-image\">\n\t<\/div>\n\t<div class=\"qodef-m-text-holder\">\n\t\t\t<p class=\"qodef-m-subtitle\" >\n\t\t\tBRAND SOLUTION\t<\/p>\n\t\t\t<h1 class=\"qodef-m-title\" >\n\t\t\t\t\tAgile Brand Tracker\t\t\t<\/h1>\n\t\t\t<\/div>\n<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a14953d elementor-widget elementor-widget-text-editor\" data-id=\"a14953d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 15-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><strong>The Agile Brand Tracker is a proven SPRINT solution designed to track your brand over time. It is a smart and agile research method that is implemented quickly and efficiently, allowing you to save time and prioritize what matters most: your brand. <\/strong><\/p><p>We choose not to overcomplicate things and offer quick access to essential branding Key Performance Indicators (KPIs), while maintaining a close eye on your industry competitors. All insights are presented through our interactive dashboard, enabling you to delve into the data for in-depth analyses and meaningful comparisons.<\/p><p><em>\u201cQuick and efficient brand monitoring\u201d<\/em><\/p><h2 class=\"cvGsUA direction-ltr align-justify para-style-body\"><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">The two main benefits of our Brand Tracker<\/span><\/h2><p class=\"cvGsUA direction-ltr align-justify para-style-body\"><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Gaining insights into your brand\u2019s performance is vital for informed decision-making across various areas. Firstly, <strong>incorporating your <\/strong><\/span><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">competitors as a benchmark<\/span><\/strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"> provides a comprehensive understanding of your position in the market. Secondly, the Agile Brand Tracker serves as an ideal <\/span><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">posttest following a campaign<\/span><\/strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">, allowing you to monitor the progress of the KPIs targeted in your well-thought-out advertising campaign. These insights empower you to respond to changes and make <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">data-driven decisions<\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"> to further enhance brand growth.<\/span><\/p><h2 class=\"cvGsUA direction-ltr align-justify para-style-body\"><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Unlock easy access to must-have KPIs and benchmarks<\/span><\/h2><p class=\"cvGsUA direction-ltr align-justify para-style-body\"><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Experience the ease of brand tracking through our comprehensive dashboard. Starting off with a <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">brand funnel<\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">, the dashboard shows the performance of your brand in the various stages of the customer journey. The Agile Brand Tracker utilizes a <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">modular research design<\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">, precisely measuring the most important branding KPIs in different sections: brand awareness, evoked set, and brand image.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa46608 elementor-widget elementor-widget-video\" data-id=\"aa46608\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 15-04-2024 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/722529035?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d7882 elementor-widget elementor-widget-text-editor\" data-id=\"30d7882\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 class=\"cvGsUA direction-ltr align-justify para-style-body\"><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Do-It-Together platform with quick results<\/span><\/h2><p class=\"cvGsUA direction-ltr align-justify para-style-body\"><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Our Agile Brand Tracker is seamlessly implemented in <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">multiple countries<\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">. With the optimized survey in our platform, launching the tracker is practical and time-saving, taking mere hours instead of days. As a result, you gain valuable insights already <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">within 5 working days<\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">. Moreover, throughout the entire setup process, you collaborate closely with a dedicated researcher. Our <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Do-It-Together approach<\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"> ensures that you make informed decisions for your study, with confidence.<\/span><\/p><h2>Insights generated by the Agile Brand Tracker<\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ceea71a elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"ceea71a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0b0edb9\" data-id=\"0b0edb9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b0ba8d elementor-widget elementor-widget-text-editor\" data-id=\"6b0ba8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Brand awareness and evoked set<\/strong><\/p><ul><li>Awareness: spontaneous &amp; aided<\/li><li>Appreciation<\/li><li>Consideration<\/li><li>Preference<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-09c1b22\" data-id=\"09c1b22\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d07958 elementor-widget elementor-widget-text-editor\" data-id=\"8d07958\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"cvGsUA direction-ltr align-justify para-style-body\"><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Brand image<\/span><\/strong><\/p><ul><li><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Awareness sources<\/span><\/li><li><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Familiarity<\/span><\/li><li><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Associations<\/span><\/li><li><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Brand values<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7162cf7 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"7162cf7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1759394\" data-id=\"1759394\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63fee52 elementor-widget elementor-widget-text-editor\" data-id=\"63fee52\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>Additional module: Campaign effect measurement<\/h2><p>The Agile Brand Tracker gives you insights into your brand position based on customer insights. Those insights help effectively structure your marketing activities, to enhance name awareness. Try adding the campaign effect module, and have access to 5 additional standard questions.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-57d6f1b elementor-section-full_width elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"57d6f1b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1be0e55\" data-id=\"1be0e55\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad9c10c elementor-widget elementor-widget-spacer\" data-id=\"ad9c10c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 15-04-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-034df25 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"034df25\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c6cd454\" data-id=\"c6cd454\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cc0c586 elementor-widget elementor-widget-deston_core_call_to_action\" data-id=\"cc0c586\" data-element_type=\"widget\" data-widget_type=\"deston_core_call_to_action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"qodef-shortcode qodef-m  qodef-call-to-action qodef-layout--standard qodef-style--centered\">\n\t<div class=\"qodef-m-inner\">\n\t\t\t<div class=\"qodef-m-content\"><h3>Interested? Request a demo here<\/h3><\/div>\n\t\t\t<div class=\"qodef-m-button\">\n\t\t<a class=\"qodef-shortcode qodef-m  qodef-button button qodef-layout--filled  qodef-html--link\" href=\"\/en\/request-a-demo\/\" target=\"_self\"  >\t<span class=\"qodef-m-text\">\t\t<span class=\"qodef-m-text--real\">Request a demo<\/span>\t\t<span class=\"qodef-m-text--fake\">Request a demo<\/span>\t<\/span>\t<span class=\"qodef-m-icon\">\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\"\t\t     width=\"10px\" height=\"10px\" viewBox=\"0 0 10 10\" enable-background=\"new 0 0 10 10\" xml:space=\"preserve\">\t\t\t<line fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" x1=\"6.052\" y1=\"3.933\" x2=\"0.953\" y2=\"9.031\"\/>\t\t\t<line fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" x1=\"2.312\" y1=\"1.241\" x2=\"9.313\" y2=\"1.241\"\/>\t\t\t<line fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" x1=\"8.609\" y1=\"0.501\" x2=\"8.609\" y2=\"7.5\"\/>\t\t<\/svg>\t<\/span><\/a>\t<\/div>\n\t<\/div>\n<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-30798285 elementor-section-full_width elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"30798285\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6cdf27ad\" data-id=\"6cdf27ad\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1422b20a elementor-widget elementor-widget-deston_core_split_content_section\" data-id=\"1422b20a\" data-element_type=\"widget\" data-widget_type=\"deston_core_split_content_section.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"qodef-shortcode qodef-m  qodef-split-content-section    qodef--has-appear\">\n\t<div class=\"qodef-m-content\">\n\t\t<div class=\"qodef-m-content-left\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"22348\" class=\"elementor elementor-22348\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-50a5226 elementor-section-full_width elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"50a5226\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f066dcd\" data-id=\"f066dcd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3295d32 elementor-widget elementor-widget-deston_core_section_title\" data-id=\"3295d32\" data-element_type=\"widget\" data-widget_type=\"deston_core_section_title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"qodef-shortcode qodef-m  qodef-section-title qodef-alignment--left  \">\n\t<div class=\"qodef-m-image\">\n\t<\/div>\n\t<div class=\"qodef-m-text-holder\">\n\t\t\t<p class=\"qodef-m-subtitle\" >\n\t\t\tAGILE BRAND TRACKER\t<\/p>\n\t\t\t<h4 class=\"qodef-m-title\" >\n\t\t\t\t\tMeasure brand awareness for<br \/> Stoov\u00ae quickly and intelligently\t\t\t<\/h4>\n\t\t\t<div class=\"qodef-m-text\" style=\"margin-top: 30px\"><p>The scale-up Stoov\u00ae has experienced impressive growth in recent years. With exciting and smart brand campaigns, their heated cushions quickly conquered the Dutch, German, and English markets. But how do you make the impact of such a campaign visible quickly and intelligently? And how does Stoov\u00ae compare to competitors?<\/p><p>The Agile Brand Tracker provided Stoov\u00ae with a wealth of insights into the brand\u2019s position compared to competitors and a clear picture of how consumers perceive the brand. Within a week, the data was available in an interactive dashboard.<\/p><\/div>\n\t<\/div>\n<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bb2091 elementor-widget elementor-widget-deston_core_button\" data-id=\"6bb2091\" data-element_type=\"widget\" data-widget_type=\"deston_core_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<a class=\"qodef-shortcode qodef-m  qodef-button button qodef-layout--filled  qodef-html--link\" href=\"http:\/\/en\/projects\/claimstest-mediamarkt\/\" target=\"_blank\"  >\n\t<span class=\"qodef-m-text\">\n\t\t<span class=\"qodef-m-text--real\">Read more<\/span>\n\t\t<span class=\"qodef-m-text--fake\">Read more<\/span>\n\t<\/span>\n\t<span class=\"qodef-m-icon\">\n\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\"\n\t\t     width=\"10px\" height=\"10px\" viewBox=\"0 0 10 10\" enable-background=\"new 0 0 10 10\" xml:space=\"preserve\">\n\t\t\t<line fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" x1=\"6.052\" y1=\"3.933\" x2=\"0.953\" y2=\"9.031\"\/>\n\t\t\t<line fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" x1=\"2.312\" y1=\"1.241\" x2=\"9.313\" y2=\"1.241\"\/>\n\t\t\t<line fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" x1=\"8.609\" y1=\"0.501\" x2=\"8.609\" y2=\"7.5\"\/>\n\t\t<\/svg>\n\t<\/span>\n<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"qodef-m-content-right\">\n\t\t\t<div class=\"qodef-m-image\">\n\t<img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/sprint-insights.com\/wp-content\/uploads\/2023\/09\/Stoov-481x685.png\" alt=\"Stoov branc tracker\" width=\"481\" height=\"685\" data-ratio=\"0.7021897810219\" \/><\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"qodef-background-image-left\">\n\t\t<img decoding=\"async\" width=\"800\" height=\"553\" src=\"https:\/\/sprint-insights.com\/wp-content\/uploads\/2021\/07\/main-home-img-3.png\" class=\"attachment-full size-full\" alt=\"L\" srcset=\"https:\/\/sprint-insights.com\/wp-content\/uploads\/2021\/07\/main-home-img-3.png 800w, https:\/\/sprint-insights.com\/wp-content\/uploads\/2021\/07\/main-home-img-3-300x207.png 300w, https:\/\/sprint-insights.com\/wp-content\/uploads\/2021\/07\/main-home-img-3-768x531.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t<\/div>\n\n\t<div class=\"qodef-background-image-right\">\n\t\t<img decoding=\"async\" width=\"800\" height=\"553\" src=\"https:\/\/sprint-insights.com\/wp-content\/uploads\/2021\/07\/main-home-img-3.png\" class=\"attachment-full size-full\" alt=\"L\" srcset=\"https:\/\/sprint-insights.com\/wp-content\/uploads\/2021\/07\/main-home-img-3.png 800w, https:\/\/sprint-insights.com\/wp-content\/uploads\/2021\/07\/main-home-img-3-300x207.png 300w, https:\/\/sprint-insights.com\/wp-content\/uploads\/2021\/07\/main-home-img-3-768x531.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t<\/div>\n<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84b5535 elementor-widget elementor-widget-text-editor\" data-id=\"84b5535\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">7 tips for a successful brand tracker<\/span><\/h2><ol><li><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Schedule a demo:<\/span><\/strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"> Our experts walk you through the set-up wizard and showcase the dashboard&#8217;s features.<\/span><\/li><li><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Explore broad target groups: <\/span><\/strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Expand your target group beyond existing consumers to uncover untapped market opportunities.<\/span><\/li><li><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">It&#8217;s never too early to start brand tracking<\/span><\/strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"><strong>:<\/strong> Uncover the initial market response after your launch or assess the impact of new brand milestones.<\/span><\/li><li><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Flexible measurement frequency:<\/span><\/strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"> Choose the frequency that suits your needs. Plan a measurement immediately after a campaign to assess its impact or choose quarterly measurements for regular tracking.<\/span><\/li><li><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"><strong>Uncover in-depth customer journey performance:<\/strong> <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Add the <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Product Funnel Module<\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"> to deeper unravel your performance in the different customer journey stages. Gain insights into awareness, purchase, and retention in an extended funnel, while identifying key drivers and barriers.<\/span><\/li><li><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Assess campaign effectiveness:<\/span><\/strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\"> Evaluate the impact and reception of your campaigns with our <\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Campaign Effectiveness Module<\/span><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">. By adding just 5 extra questions to the survey, you gather valuable insights on how your campaign was received by the target group.<\/span><\/li><li><strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Seamlessly share results internally: <\/span><\/strong><span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Export the dashboard as a PowerPoint or grant your colleagues access to the SPRINT platform for collaborative analyses<\/span><\/li><\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>BRAND SOLUTION Agile Brand Tracker The Agile Brand Tracker is a proven SPRINT solution designed to track your brand over time. It is a smart and agile research method that is implemented quickly and efficiently, allowing you to save time and prioritize what matters most: your brand. We choose not to overcomplicate things and offer quick access to essential branding Key Performance Indicators (KPIs), while [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":14506,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-15476","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Agile Brandtracking - SPRINT Agile Research Platform<\/title>\n<meta name=\"description\" content=\"The Agile Brand Tracker delivers insights into the position of your brand over a preset period and you will discover your competitive status.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agile Brandtracking - 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