Research on the User Experience of BrainBite: AI Learning for Kids
Discover how Discrete Choice Modelling helps organizations develop products that truly align with customer preferences.
Customer-Driven Product Development with Discrete Choice Modelling
Discover how Discrete Choice Modelling helps organizations develop products that truly align with customer preferences.
Measure, Compare, and Improve: The Power of a Customized Benchmark
Discover how a custom benchmark helps you measure, compare, and improve brand performance with relevant data tailored to your goals.
The creative bonus of retail media
Together with Blauw Brand & Campaign, Albert Heijn Retail Media Services used Blauw’s Agile Research Platform SPRINT to investigate how creative assets truly work within retail m
Retail Media and How Can SPRINT Help You Get It Right?
Knowing if your retail media campaigns are working isn’t always easy. That’s where SPRINT comes in.
Measuring Attention in Context: The Shift to Attention-Based Ad Testing
Eye-tracking and in-context testing aren’t just new tools; they mark a shift in how we define and measure ad performance.
Get to know our newest SPRINTer: Pip!
Pip just joined our SPRINT team as a Research Manager!
SmartAssIst: Your Shortcut to Custom Questions
SmartAssIst is now available with SPRINT: an AI tool that makes creating custom questions faster and easier.
SPRINT 2024-Wrapped: What Are People Testing?
As 2024 is coming to an end, we’re taking a moment to reflect on the most popular test types and formats our clients used this year.
Stand Out in the Crowd: In-Context Testing for OOH Ads
Test your OOH ads in-context with SPRINT to gain a competitive edge and ensure your campaigns deliver maximum impact.